The conference will bring together nearly 1,000 experts, scholars, and industry leaders from around the world. More than 100 events will explore AI, sustainable design, and innovation in industrial, fashion, architectural, digital, and service design.

The 15,000-square-meter exhibition will feature over 3,000 exhibits from nearly 500 brands, including smart vehicles, home robots, and AI devices.

To mark the Italian Trade Agency's centenary, five Italian design firms will showcase projects spanning urban planning, architecture, interior design, industrial design, and traditional crafts, with company representatives on-site to share their experiences in China.

When: Sept 28 to 30 (exhibition: Sept 26 to 30; closed on the morning of Sept 28)

Where: No 689 Jumen Road, Huangpu district

Admission: Free; advance registration for exhibitions and forums is required via the official WeChat mini program "世界设计之都大会WDCC".