When: July to August

The festival launched on June 29, expanding its citywide summer celebration to nearly 70 days through late August. It features major anime and gaming exhibitions, including a three-event pass for CCG Expo, BilibiliWorld, and ChinaJoy.

A major esports highlight is the 15th anniversary of The International, Dota 2's world championship, which will take place at the Shanghai Oriental Sports Center from Aug 20 to 23.