Three products from three Changning-based brands — CHICJOC, MEJJY and Fabrique — have been selected for the 2026 "Fashion Shanghai" list.

CHICJOC's alpaca classic double-breasted coat was selected in the business wear category, MEJJY's "zero-pressure" customized men's suit in the bespoke category, and Fabrique's "White Moonlight" embroidery collection in the casualwear category.

Changning is a core area for coordinated municipal-district development of Shanghai's fashion consumer industry and a demonstration area for global product launches. It capitalizes on the advantages of the Hongqiao Fashion and Creative Industry Cluster and the strong talent pool of Donghua University, a Chinese university known for its strengths in fashion and textiles. The district is now home to more than 200 fashion and consumer brands.

This year, Changning launched a three-year action plan for 2026-28 to further develop its fashion consumer industry. The plan focuses on strengthening the "Fashion Changning" brand, improving industry-chain collaboration, attracting and nurturing businesses and talent, creating new consumption scenarios, and strengthening support for industrial development.

CHICJOC

CHICJOC centers on a 'minimalist luxury' aesthetic, combining premium fabrics with structural design and clean silhouettes. The selected coat is presented as a representative expression of this approach.

MEJJY

MEJJY is a Shanghai-based premium bespoke fashion brand offering a full range of customized apparel. Its design philosophy emphasizes refinement, elegance, fashion and a forward-looking sensibility, drawing on Shanghai-style culture.

Fabrique

Fabrique is a global designer collective offering diverse styles for the modern woman. Rooted in its belief in the power of design, the brand works with more than 400 designers worldwide to create exclusive, limited-edition pieces and build a complete wardrobe.

Source: WeChat account of Changning district information office "shchangning"