Shanghai's custom clothing scene extends beyond qipao and tailored suits. Local women's wear brands are also drawing on materials, traditional techniques, and made-to-measure craftsmanship to reinterpret Shanghai Style. Here are four brands you should know.

 

Wangjiao Cashmere (旺角羊绒)

Address: Room E-16, South Plaza, S.C. Plaza, No 2002 Century Avenue, Pudong New Area

With 20 years of experience in the cashmere industry, Wangjiao Cashmere places a strong emphasis on sourcing. Each year, the founder personally travels to Ordos in the Inner Mongolia autonomous region to select raw cashmere, helping ensure the brand maintains strict standards throughout the sourcing and weaving processes.

The brand produces cashmere sweaters, coats, and other garments, using simple designs that emphasize the fabric's softness, warmth, and lightness.

 

Haishang Siyun (海上丝韵)

Address: 1F, No 283 Wuxing Road, Xuhui district

Haishang Siyun is deeply rooted in Shanghai's silk traditions, drawing inspiration from the city's century-old Haipai, or Shanghai Style, silk culture. The brand incorporates Haipai qipao-making techniques, a Shanghai municipal intangible cultural heritage, into its designs, infusing classic styles with a contemporary perspective and Eastern aesthetics. Its custom collections include silk clothing, craft pieces, and home accessories.

 

FHENSE (森系亭林)

Address: No 3488 Cheting Highway, Tinglin town, Jinshan district

FHENSE is a clothing factory store that integrates women's fashion design, production, and sales. Its women's wear collection includes a diverse range of dresses, shirts, coats, and other garments made from high-quality fabrics such as silk, chiffon, knitted fabrics, and woven fabrics.

The company places a strong emphasis on quality, maintaining strict quality control throughout the production process and paying close attention to the finishing of each garment.

 

Zundian Lan (尊典·兰)

Address: M515, No 515 Honghai Highway, Miao town, Chongming district

Zundian Lan specializes in made-to-measure women's wear. The brand uses natural fabrics such as wool and silk, blending traditional techniques with contemporary design elements.

Each garment is handcrafted, with a custom pattern developed for each customer to ensure a perfect fit. The bespoke process allows customers to feel the selected fabrics and watch the garment take shape from pattern-making through to the finished piece.

 

Source: Shanghai Municipal Commission of Commerce