Shanghai's Putuo district has announced two new regional headquarters of multinational corporations, bringing the total number in the district to 45. The new headquarters are expected to provide a significant boost to its economic growth and international business presence.

The two headquarters are Konecranes (Shanghai) Company Ltd, a subsidiary of Finnish crane manufacturer Konecranes, and Rituals Cosmetics (Shanghai) Co Ltd, under Dutch company Rituals Cosmetics B.V.

Konecranes (Shanghai), established in the Taopu area in 2001, specializes in the manufacturing and maintenance of lifting equipment. It offers a wide range of products, including industrial cranes, light lifting equipment and special cranes. It caters to various sectors such as general manufacturing, electric power, renewable energy, mining, and intermodal transport.

The company currently operates eight main offices, 50 service points, and three production bases across China. It serves customers across Northeast Asia with industrial equipment and services, contributing steadily to the local economy.

Rituals Cosmetics (Shanghai) focuses on body care and home fragrance products. It set up operations in the Zhenru area in 2019, opening its first Chinese mainland store in Shanghai. It currently operates 16 branch stores and multiple counters in partnership with major department stores in China.

The brand has also opened a WeChat mini-program mall and online flagship stores on Tmall, Douyin, and Xiaohongshu.

The company will function as the Greater China headquarters for investment decision-making and supply chain management, with future plans to open more stores across China and become a strategic center for the Asia-Pacific and global markets.

According to the Putuo district commission of commerce, Putuo will further optimize its business environment, fully support the sustained development of foreign-invested enterprises, and attract more high-quality foreign-funded projects to enhance its economic development.

Source: Putuo district government