The 34th East China Fair concluded on March 4 at the Shanghai New International Expo Centre, securing nearly $2.2 billion in intended orders over its four-day run.

Spanning 115,000 square meters with 5,291 booths across 10 halls, the event drew 46,450 buyers from 126 countries and regions.

The exhibition consisted of four specialized sub-exhibitions: garments, textiles, household products, and decorative gifts, along with two distinctive sections — cross-border e-commerce and overseas exhibitions.

Compared with the previous edition of the event, domestic buyers rose 2.56 percent this year, and international buyers increased 2.85 percent, with participation from European and North American buyers up 5.46 percent following targeted promotional campaigns.

Southeast Asian buyers surged 24.1 percent, boosted by specialized matchmaking events.

The fair attracted many high-quality enterprises and innovative products.

Brand-name companies accounted for 20 percent of exhibitors, while patent-holding exhibitors rose to 19.5 percent, up 4.3 percent.

To better match supply and demand, the fair extended targeted invitations to 14 buyer delegations, bringing 1,154 high-quality buyers to the event, up 6.16 percent year-on-year.

During the fair, seven procurement matchmaking sessions were organized, facilitating 845 rounds of business talks and generating over $6.7 million in intended orders.

Source: Shanghai Observer