As the 8th China International Import Expo due to be held from Nov 5 to 10 approaches, Shanghai launched the 2025 Imported Goods Shopping Festival and the Country-specific Product Cultural Month on Oct 23 at the Hongqiao Import Commodity Exhibition and Trading Center.

The twin events feature nearly 50 activities inspired by CIIE, giving residents the chance to shop the world without leaving the city.

Since its debut in 2020, the Imported Goods Shopping Festival has hosted almost 300 import-themed activities, generating 6 billion yuan (about $842.30 million) in sales. Meanwhile, the Country-specific Product Cultural Month has become a platform for international trade cooperation and cultural exchange, promoting mutual understanding and closer connections among countries.

This year marks the first time the two events are being held together, spanning five key lifestyle sectors: food, transport, tourism, shopping, and entertainment.

Highlights

• The Foreign Affairs Office of the Shanghai Municipal People's Government and the Hongqiao Import Commodity Exhibition and Trading Center launched the Shanghai International Friendship Cities Hub series to promote global cultural exchange.
• The Shanghai International Jewelry Fashion Functional Zone presents the CIIE jewelry discovery season, featuring over 100 brands offering exclusive discounts.
• Bailian Group's global select hub provides special rewards for members and offers digital shopping vouchers.
• Bright Food Group showcases international flavors inside and outside the CIIE venue, sharing the excitement of the expo with the city.
• The China International Fruit Expo, together with leading fruit companies Joy Wing Mau and Joyvio, brings popular fruits from global orchards to Chinese tables.
• The Greenland Global Commodity Trading Hub hosts import fairs for 12 countries and regions, including Argentina, Japan, Turkiye, and Syria, featuring local art, cuisine, and wines.
• The FTZ Global Hub partners with the Shanghai International Wine Challenge, one of Asia's premier wine evaluation events, to present a world-class wine showcase, display natural gemstones from the Himalayas, and host a lively Pakistan Day.
• Takashimaya Department Store presents exquisite traditional Japanese handicrafts that highlight both beauty and heritage.

Source: Shanghai Municipal Commission of Commerce