WTCC 2026 brings AI and consumer technology to West Bund

english.shanghai.gov.cn

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The West Bund Tech Consumer Carnival and Global AI Tech Players Summit, or WTCC 2026, opened at the Shanghai West Bund International Convention and Exhibition Center on Oct 22 and runs through Oct 25. The exhibition is free to visit with advance registration.

The event features product demonstrations, creative workshops, product launches, and livestreamed exhibition tours. Rather than grouping exhibits solely by technology category, it organizes them by life stages, from early childhood through working life to old age.

 

What to explore

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1F | Technology for everyday life

Eight themed sections showcase technologies for childcare, AI-assisted work, sports and health, elder care, and more. Visitors can explore how emerging products are reshaping the way people live, work, and play.

4F | Future Makers

The fourth floor focuses on turning ideas into products, featuring AI hardware workshops, maker activities, and tools powered by large AI models. Visitors can try 3D printing and programming, and learn how ideas are turned into products.

West Bund waterfront | Technology outdoors

The experience extends to public spaces along the Huangpu River, where visitors can explore tennis training equipment, camping gear, and smart music devices while enjoying the waterfront.

 

Plan your visit

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  • When: Oct 22–25
  • Where: Shanghai West Bund International Convention and Exhibition Center, No 7 Longyao Road, Xuhui district
  • Admission: Free with advance registration

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Weekend sessions and workshops

In addition to the main exhibition, WTCC 2026 offers talks, discussions, and interactive activities covering AI hardware, entrepreneurship, fashion, outdoor technology, and more.

The following selected sessions will take place on Oct 24 and 25.

 

Saturday, Oct 24 | Tech for life

AI consumer hardware: Innovation and global opportunities

  • When: 10 am to noon
  • Where: Main stage, 1F

From companion robots and AI toys to wearable devices and home products designed for well-being, AI is driving new developments in consumer hardware. This session will explore product innovation, commercialization, and global markets, including how AI hardware is developed, refined through user feedback, brought to market, and made available to customers in different markets.

Suitable for: AI hardware entrepreneurs, large AI model developers, consumer tech investors, international market expansion professionals, and tech enthusiasts.

 

Smart living, greater freedom in the outdoors

  • When: 1:30 pm to 3:30 pm
  • Where: Main stage, 1F

Brizan Ventures will host two discussions with its portfolio companies and ecosystem partners, covering the use of physical AI in work and daily life, as well as how smart technologies and electrification are transforming outdoor experiences.

Suitable for: Physical AI professionals, tech entrepreneurs, outdoor enthusiasts, consumer tech brands, and investors.

 

AI hardware for consumers: From homes to global markets

  • When: 1 pm to 4 pm
  • Where: Presentation stage, 4F

This session will feature presentations, project pitches, and panel discussions with academics, investors, AI hardware innovators, and service providers. Discussions will cover how AI hardware can enter consumers' homes, address user needs, achieve commercial viability, and reach global markets.

Suitable for: Consumer AI hardware entrepreneurs, investors, product development teams, international market expansion professionals, and tech enthusiasts.

 

Meet marine life through science and technology

  • When: 10 am to noon
  • Where: Room 402, 4F

From ancient marine fossils to AI and biomimetic robotic fish, this activity offers young visitors a hands-on introduction to marine life and technology. Through underwater robot experiences, interactive activities, and themed discussions, participants will learn about marine evolution and the importance of ocean conservation.

Suitable for: Young people, families with children, science educators, marine technology enthusiasts, and those interested in robotics and natural sciences.

 

Let Energy Become a Language

  • When: 2 pm to 5 pm
  • Where: Room 402, 4F

Under the theme "Let Energy Become a Language", HappyPower will host interactive energy experiences, a presentation by its founder, panel discussions, and open discussions. Participants from different fields will explore the connections between interactive energy, design, and everyday life, as well as how technology can create new forms of perception, experience, and connection in the age of AI.

Suitable for: Tech innovators, AI and smart hardware teams, sports technology brands, product designers, investors, and consumer industry professionals.

 

Sunday, Oct 25 | Create the future

Fashion and consumer industries in the age of AI: What is changing and what endures

  • When: 11:30 am to 12:30 pm
  • Where: Main stage, 1F

As AI reshapes how people discover fashion, make choices, and express themselves, relationships among consumers, brands, designers, media, and commercial spaces are also evolving. Speakers from diverse fields will examine how AI is shaping consumer choices and discuss which values, including aesthetics, creativity, culture, trust, and real-world experiences, are likely to endure.

Suitable for: Fashion brands, retail and commercial professionals, AI companies, designers, content creators, media professionals, and those interested in the consumer industry.

 

Hardware Evolution: Maker Market

  • When: 10 am to noon
  • Where: Room 401, 4F

Eight shortlisted creator teams will showcase their AI hardware projects through eight- to 10-minute presentations, demonstrations, and product pitches. Attendees can use the Stack Anyway platform to like and comment on the projects and vote for their favorites. The top three projects will be selected based on audience interaction.

Suitable for: AI builders, software and hardware engineers, product designers, makers, AI hardware entrepreneurs, and tech enthusiasts.

 

Source: WeChat account of Xuhui district government