As a premier destination for domestic and international brands, Shanghai continues to redefine urban living with an array of first stores that promise a continuous stream of surprises and excitement.

Fashionistas, you don't want to miss out!

Route 7: Hongqiao area

Casuca (First in China)

Address: Room 15, Basement One (-1 Floor), No 50 Shaohong Road, Minhang district

Discover Casuca, a young lifestyle brand that is redefining the concept of staycation. Casuca's collection combines individuality and a sophisticated aesthetic with selected home essentials. It is the ideal choice for a modern and youthful lifestyle.

An appealing view of the Casuca store. [Photo provided by Shanghai Municipal Commission of Commerce]

3Plusc (First in Shanghai)

Address: 3rd floor, The Hub, No 688 Shenchang Road, Minhang district

3Plusc is an Australian children's clothing brand that is dedicated to exceptional design and quality. With a strong focus on fabrics, innovation, and fashion trends, 3Plusc creates outfits that are more than just clothing — they are gifts that help children look and feel great every day.

A boy tries out an outfit at the store. [Photo provided by Shanghai Municipal Commission of Commerce]

Wenmo (First in Shanghai)

Address: Ground floor, The Hub, No 688 Shenchang Road, Minhang district

Wenmo offers a vibrant collection designed for women who embrace leisure and the minimalist style. With bright colors, unique themes, and a wide range of products, Wenmo delivers stylish designs that are imaginative, futuristic, and full of character.

An appealing view of the Wenmo store. [Photo provided by Shanghai Municipal Commission of Commerce]

Indicia& (First in Shanghai)

Address: 1st floor, The Hub, No 688 Shenchang Road, Minhang district

As a bag accessory brand, Indicia& is known for its fun bags with good textures and simple designs that can be used in multiple scenarios and offer creative ideas for everyday dressing.

The stylish interior of the fashionable store. [Photo provided by Shanghai Municipal Commission of Commerce]

Source: Shanghai Municipal Commission of Commerce