The buzz around F1: The Movie has reignited passion among motorsport fans, and added a new destination for enthusiasts in China. TCOFF CLUBSPORT, a leading North American performance tuning brand, has opened its first store in the country, located in Nanxiang Ancient Town in Jiading district, a place already known for its rich automotive heritage.

Known simply as TCOFF, the brand offers more than just high-performance car tuning. It serves as a comprehensive motorsport platform, with services spanning vehicle upgrades, race organization, parts development, and racecar design and manufacturing.

TCOFF's ambitions extend beyond engineering. The new store also functions as a hub for car culture, featuring a refined social space and an in-house cafe where fans can gather, talk motorsport, and experience racing culture up close.

Looking ahead, TCOFF plans to integrate guochao, the celebration of modern Chinese aesthetics, into its custom car designs. This fusion of performance and national style will be on display at the Nanxiang Guochao Festival this September, promising a bold statement of speed, design, and national pride.

If you go

Address: No 88 Fengxiang Branch Road, Jiading district

Business hours: Daily from 11 am to midnight

Sources: Official WeChat account of Shanghai Jiading Media Center at "sh-jiading", official INS account of F1 Movie