Discover Jellycat pop-up store in Jing'an district

Jellycat, a UK-based brand celebrated for its diverse range of soft toys, launched the delightful Jellycat Cafe pop-up store at the Jing'an Kerry Centre on Sept 21, marking its 25th anniversary.

Apparel brand WAAC opens first golf pro store in Shanghai

The golf apparel brand WAAC, under Kolon Group, has opened its first golf pro store in Shanghai, located in Yangpu district.

Experience Balian Group's autumn shopping season in Shanghai

As the Shanghai Summer International Consumption Season transitions to autumn, big State-owned enterprise the Balian Group has launched its golden autumn shopping season, which opened on Sept 1 and runs to Nov 11.

Flagship AR sports store opens in Hongkou district

Meleap, a Japan-based leading company in augmented reality sports, recently established its global flagship store, Hado Arena, in the Shanghai Landmark Center in Hongkou district.

Hit bakery brand debuts in Jing'an district

Shanghai's bread lovers have been flocking to Uhealth, a trendy internet-famous bakery that recently opened its first store in the city.

Discover West Nanjing Road's must-see first stores

After exploring the 2024 Shanghai Book Fair at the Shanghai Exhibition Center take a leisurely stroll along West Nanjing Road and check out some of the area's standout first stores.

Discover exciting new stores in Shanghai (Hongqiao area)

As a premier destination for domestic and international brands, Shanghai continues to redefine urban living with an array of first stores that promise a continuous stream of surprises and excitement.

Middle Huaihai Road: Shanghai's new fashion frontier

Middle Huaihai Road in Shanghai is widely said to be rapidly becoming a vibrant center for fashion innovation, showcasing the city's wider ambition to establish itself as an international consumption hub.

Shanghai sees record 770 flagship store openings in first 7 months

Shanghai cemented its status as a global retail powerhouse with the opening of a remarkable 770 flagship stores in the first seven months of 2024.

Coach cafe blends fashion, coffee in Huangpu district

Blending fashion and coffee culture, leather goods brand Coach has opened its first-ever coffee shop in China.