Tomorrowland, one of the world's most renowned music festival brands, unveiled its first fully realized indoor experience, The Magic of Tomorrowland, in Shanghai on Nov 22–23. The two-day showcase marked the festival's debut of a complete indoor edition in China.

Blending global electronic pop with Shanghai's music culture, the lineup united leading international artists and prominent Chinese musicians. The range of genres and performance styles created a polished electronic music experience crafted specifically for an indoor stage.

Two themed stages anchored the event, each with a distinct visual identity and musical direction. Precision lighting and sound design transformed the venue into a richly atmospheric world.

The centerpiece was the "Paperworld" stage, a 45-meter runway-like platform framed by 1,032 moving lights and a newly built 374-square-meter LED wall. Inspired by paper as an artistic motif, the stage unfolded like a traditional Chinese scroll. Every character and pattern was hand-drawn, giving visuals a sense of crafted warmth. Illuminated in bright light, the stage fused the ancient elegance of Chinese paper, one of the Four Great Inventions, with modern technology.

Another defining element came from 15 giant LED butterflies crafted in China. Surrounded by nearly 700 square meters of LED screens and complemented by 2,000 meters of custom light strips, the butterflies appeared to take flight as lighting shifted with each musical transition.

To extend the experience beyond the venue, organizers partnered with a wide range of merchants in Huangpu district to launch a special citywide campaign. Ticket holders can enjoy exclusive dining, shopping, and cafe perks across major commercial areas.

Sample offers

Shanghai No 1 Department Store

• Luoqiqi Lanzhou beef noodles: 15 percent off
• Yoshinoya: 15 percent off
• Yizhixing Shanghai-style noodles: 15 percent off
• Tea drinks at Duhe Books: 12 percent off
• Shun Feng Shun Shui Shunde cuisine: 12 percent off
• Yu Yan Gong Guan Shanghainese cuisine: 12 percent off
• Sanrio Characters Cafe by Happy Zoo: 10 percent off

Lady Huaihai

• Geographer Cafe: Buy-one-get-one-free coffee or cocktails
• Tinywave: Buy-one-get-one-free coffee or sparkling water

H22

• With a TMOT e-ticket, enjoy 5 percent off all second-hand luxury or vintage jewelry
• Any purchase includes one cup of Bplus Brewer specialty coffee

Red House Restaurant

• 10 percent off with a physical ticket

Lo To Chon French Bakery

• 10 percent off with a physical ticket

Guang Ming Cun Restaurant

• 5 percent off (dining hall and private rooms on floors 3, 4, and 6)

Starbucks (selected Huangpu stores, including One East, Match Living, and Mosaic Shanghai)

• Free beverage size upgrade
• An additional 4 yuan (about 56 cents) off when using a reusable cup

Duration: Now until Nov 30, subject to each merchant's final terms

How to participate: Present any TMOT event ticket — QR code only, as screenshots are not accepted — at participating merchants to receive the special offers.

Source: official WeChat account of Huangpu district at "shhuangpu"