Bosch bullish on China's NEV market

German auto supplier Bosch will continue to draw advantages from the further development of the Chinese market, the largest one the company has as a single market, particularly in new energy vehicles, said a Bosch executive.

According to Johannes Sommerhaeuser, regional president of Bosch Global Business Service ADAC, Bosch is operating 59 entities and 36 manufacturing sites across the country, whose commitment to innovation and growth shines particularly in Shanghai, a city renowned for its digital savvy, international style, and safety.

Shanghai's infrastructure and supportive government policies provide a fertile ground for businesses like Bosch, which looks to the future with investments in green technologies like fuel cells for NEVs, said Sommerhaeuser.

Watch the video to see how Bosch is navigating China's fast-paced market and investing in a greener future.